Last Updated: May 18, 2026 | Effective Date: May 18, 2026
1. Introduction
Hecht Momentum ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage with our advertising and digital marketing services.
By using our website or services, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use our services.
2. Information We Collect
We may collect the following types of information:
- Contact Information: Name, email address, phone number, and business name when you fill out a form or book a call.
- Business Information: Information about your business, advertising goals, and budget range when you engage with our services.
- Ad Account Data: Meta (Facebook/Instagram) ad account data, Google Ads account data, and performance metrics when you grant us access as part of our service engagement.
- Usage Data: IP address, browser type, pages visited, time spent on pages, and referring URLs — collected automatically when you visit our website.
- Cookies & Tracking Technologies: We use cookies and similar tracking technologies to monitor website activity and improve user experience.
- Communication Data: Records of emails, messages, and calls between you and our team.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to inquiries and communicate with prospective and current clients
- To deliver advertising management, creative, and consulting services
- To manage and optimize your ad accounts on Meta, Google, and other platforms
- To set up tracking, pixels, and analytics on your behalf
- To send service-related communications, reports, and updates
- To improve our website, services, and internal processes
- To comply with legal obligations
4. Sharing Your Information
We do not sell your personal information. We may share your information in the following circumstances:
- Advertising Platforms: We connect your data to Meta (Facebook/Instagram), Google Ads, and other platforms as required to manage your campaigns. This includes use of the Meta Conversions API (CAPI) and Google Analytics integrations.
- CRM & Project Management Tools: We use internal tools (such as CRM platforms and project management software) to manage client relationships and deliverables. Your contact information may be stored in these systems.
- Our Contact Form: When you submit the form on our contact page, the details you provide are processed by our hosting provider (Vercel) and sent to us. We also send a hashed, non-readable version of your email, phone and name to Meta via the Conversions API so we can measure the performance of our own advertising. Meta cannot read these values as plain text.
- Website Hosting: This site is hosted on Vercel, which processes standard request data such as IP address and browser type in order to serve the site.
- Legal Requirements: We may disclose your information if required by law, court order, or governmental authority.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
We do not share your personal information with third parties for their own marketing purposes.
5. Cookies and Tracking
Our website uses cookies to enhance your experience. Cookies are small data files stored on your device. We use:
- Functional Cookies: Necessary for the website to operate properly.
- Analytics Cookies: To understand how visitors interact with our site (e.g., Google Analytics).
- Marketing Cookies: To serve relevant advertising and measure campaign effectiveness (e.g., Meta Pixel).
You can instruct your browser to refuse cookies or alert you when cookies are being sent. However, some parts of our website may not function properly without cookies.
6. Data Security
We take reasonable measures to protect your information from unauthorized access, use, or disclosure, including:
- SSL encryption on all website communications
- Access controls limiting who can view client data
- Secure storage of credentials and account access
- Regular review of our data handling practices
No method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
7. Data Retention
We retain your information for as long as necessary to provide our services and comply with legal obligations. When a client relationship ends, we retain relevant records for a reasonable period (typically 2–3 years) for accounting, legal, and dispute resolution purposes, then securely delete or anonymize the data.
8. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- The right to access the personal information we hold about you
- The right to request correction of inaccurate information
- The right to request deletion of your personal information
- The right to opt out of marketing communications at any time
- The right to data portability (where applicable)
To exercise any of these rights, please contact us at anthonyhscales@gmail.com.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any site you visit.
10. Children's Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us and we will promptly delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on this page with an updated effective date. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions, concerns, or requests related to this Privacy Policy, please contact us: